Local software startup raises nearly $4M

"Vancouver has a new startup software firm and it’s taking off like a rocket. A spin-off of event-planning firm Dynamic Events, Hubb Inc. focuses on streamlining the collection, management and marketing of event content relating to speakers, sessions and event sponsors.

“Meeting Planning International has done a study that shows 66 percent of attendees choose to register and pay based on the content they see on an event’s website,” said Allison Magyar, Hubb CEO and owner of Dynamic Events. “Hubb drives registration dollars and speeds up the ability to go to market with event content.”

Magyar said that the Dynamic Events team realized they needed automated tools to be more efficient. So in 2012, they built their own software. They used it internally until 2014.

“Then I had an epiphany,” said Magyar. “If we’re getting so much value from our software, let’s help other meeting planners do the same thing!”

The firm conducted a proof of concept (PoC) in 2015 and it was so successful that they split Hubb off as its own entity, hired a few new key people and took it to market. By the end of 2015 Hubb had 21 customers (including Intel and Microsoft).

Hubb has really accelerated in 2016 due to the “huge market opportunity.” Magyar decided to seek venture capital funding to advance the company faster than was possible by self-funding. So far, the firm has raised just under $4 million from the Oregon Angel Fund, Elevate Capital and other sources. Hubb was also the first-place winner at both the Seattle Angel Conference and the Bend Venture Conference..."