The #1 reason startups fail is because they have not gone through business validation. It goes way beyond asking your group of friends if your idea is a good one. Real validation comes down to measurable evidence that people will pay for what you are building on an ongoing basis.
Dr. Megan Lawrence is a researcher at Cognito, a boutique research firm with Fortune 50 clients who specializes in Accessibility, Market, product and customer research. She is also the owner of AccessGeo.
Come and explore how business validation works with one of Portland's top Market Research specialists.
Thursday, April 28
6:00 PM to 8:30 PM
Prototype Coworking Space
805 Broadway Unit 415, Vancouver, WA